In 2002, the AMA Department of Database Licensing created a licensing privacy notice for the distribution of physician data. The licensing privacy notice proactively informs physicians and medical students of how they can opt out of receiving unwanted correspondence or having their information routinely licensed.

The AMA data licensing privacy notice explains how physicians have the option to prevent the AMA from licensing their data for marketing purposes. It also anticipates and answers key questions physicians may have about AMA data collection and maintenance, the licensing of AMA data and AMA security procedures. It explains and defines in detail the Do Not Release and No Contact indicators on the AMA Physician Masterfile.

In 2006, the privacy notice was enhanced to include information on the AMA's Physician Data Restriction Program (PDRP), which went into effect July 1, 2006. The PDRP empowers physicians by allowing them to elect to restrict access to their prescribing data from pharmaceutical sales representatives.

Visit AMA data licensing privacy notice (PDF, 45KB) to learn more about the PDRP, the No Contact and Do Not Release indicators, as well as AMA's data collection and maintenance processes.

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